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Services: Mastering for Digital Distribution - Details

Mastering for Digital Distribution is broken-down by the following processes:

Defining Formats
Analysis/Measurement
Tuning
Encoding
Verification
Tagging
Delivery

Defining Formats:
What outlets are you targeting?

  - Online music store sales?
  - Ringtones?
  - Direct sales from your website/webstore?

Different uses call for different approaches to encoding, different bitrates, targeted filesizes, and fidelity.

Analysis/Measurement:
Files must be analyzed for frequency/channel content, and measured for potential errors during encoding. For example, encoding at different bitrates can introduce clipping depending on the source material and choice of codec used.

Graphs.  Ah yes...
Tuning:
Various codecs have tuning options, and may be applicable to the encoding depending on input parameters such as target bitrate, file size, usage, and delivery platform.

Encoding:
Once the files have been analyzed, and codecs/parameters chosen, the encoding occurs and the digital assets are created.

Verification:
Upon completion of encoding, verification of results such as file size constraints, fidelity, and clipping are performed.

Tagging:
After verification, all assets are tagged (Artist, Track Name, ISRC codes, etc...).

Delivery:
Delivery of the encoded assets can be done via FTP, Data CD-R media, or included as a custom E-CD solution along with CD Masters.